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We help the world run better
Our company culture is focused on helping our employees enable innovation by building breakthroughs together. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.Apply now!
What you'll do
As a Marketing Operations Associate, you will be owning the deployment of multi-channel campaigns in SAP’s marketing landscape, having two major systems: Marketo and SAP Marketing Cloud (SMC). You will own the execution of the strategic Integrated Demand Plans (IDPs), as well as other programs and campaigns for smaller and larger projects, such as email invites to Tier-1 & Tier-2 events or promotional emails for various SAP solutions. Deliverables include emails, nurture streams, subscriptions, newsletters, campaign landing pages and various other components of multi-channel campaigns, as well as ensuring the accuracy of the final product with a rigorous quality assurance process. Working closely with the Program Architects in our team, you will participate in team meetings preparing the campaigns and provide input and guidance on the marketing tactics. As part of a larger project team, you will implement industry best practices and continuous measurement and optimization of the outcomes.
Responsibilities include:
- Establish partnership with Program Architects and various stakeholders for strategy and design of digital marketing programs.
- Stay curious and keep your knowledge up to date on all systems and processes involved to be a go-to person for your customers.
- Understand detailed requests from stakeholders in marketing teams, synthesize information and ensure it aligns with project goal and intent.
- Produce marketing campaign assets including HTML emails, nurtures, landing pages, and other components of Marketing Automation campaigns in Marketo and SMC.
- Perform thorough Quality Assurance, understand data compliance rules/guidelines (ex: GDPR).
- Make recommendations to improve the efficiency of program build/design based on the Marketo capabilities.
- Report on campaign performance, including results of any tests.
What you bring
- You should be a well-organized, detail-oriented, and results-driven person, who enjoys problem solving and possess strong analytical skills.
- Ability to learn and master technical skills quickly and be a team player who works well with others on projects.
- Outstanding attention to details to drive flawless execution and manage multiple workstreams in parallel.
- Ability to manage key initiatives and conflicting priorities, meet deadlines, and drive results.
- Strong written and verbal communication in English is required, as well as strong interpersonal skills. Other languages are of advantage.
- Ability and willingness for constant learning in a fast-moving environment of new systems and processes is important.
- Fundamental Marketing knowledge, especially around larger companies is very welcome, but not required.
- Marketing Automation background (Marketo, SAP Marketing Cloud or other industry marketing automation platforms) is of great benefit.
- Bachelor's degree or equivalent is required.
- (Good knowledge on MS Office suite is expected.)
We build breakthroughs together
SAP innovations help more than 400,000 customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with 200 million users and more than 100,000 employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, we build breakthroughs, together.
We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.
EOE AA M/F/Vet/Disability:
Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Successful candidates might be required to undergo a background verification with an external vendor.
Requisition ID: 377363 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Graduate | Employment Type: Limited Full Time | Additional Locations: #LI-Hybrid.
